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Showing posts with the label social media

Academic Productivity app review: Buffer

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This is a series of review posts focusing on apps and tools which may help people navigate the digital landscape and the masses of information out there. I focus on tools which might help academics and those that work with research, especially those that will save people time. This post lists more tools and tricks.  Buffer  sells itself as 'Social Media Management' application and that is pretty self explanatory about what it does. You can schedule posts, post from multiple accounts simultaneously and generate statistics such as the number of clicks on a link and audience size, allowing you to refine you content, post at the best times and generally be better and more active on social media with minimal effort. I am finding Buffer incredibly useful and enjoyable to use. It was really simple to integrate it into my posting and social media use and has allowed me to better manage my posting schedule and saved me lots of time. I've been using Buffer for just over

Integrating social media into researcher careers

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Following my post on measures of success on social media I read a paper on 'A critical evaluation of science outreach via social media: it's role and impact on scientists' published on the F1000 website which is well worth a read. The authors come to a similar conclusion my previous blog post, that the measurement of social media success needs to reach beyond simple number metrics in order to fully understand how beneficial (or not) social media channels are to academic researchers for outreach and their careers. The paper suggests three important elements which would allow the integration of social media for outreach (SOSM) into a scientists career which are: 1) It must be valued (by research funders and by universities) 2) It must be measured (the jury is still out on what this would look like) 3) It must be manageable I agree with the three elements but would also suggest that the efforts on social media must also feedback into the research to be truly usef

Creating effective social media networks; why it isn't all about numbers.

In my current job I help researchers engage with the public about their research work. I talk with them about how they might engage with particular groups of people or how they might think about structuring a public talk. I especially like talking with people about different ways they can engage and how they might think about using online tools and social media to engage with others about what they are doing. This post is about maximising the potential of social media networks for engagement and measuring success online. It isn't all about the numbers.... The first thing I ask is, 'why do you want to do this?' Followed closely by, 'who is it you want to engage with or reach?' This second question is so important. It's no use chatting to fellow researchers and tweeting links to scientific research papers if you want to speak to people outside of the research field about their views on nature. Tailoring content and building the right network of contacts is so i

Which digital tools do you use to make your life easier?

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I've been thinking this week about all the apps, tools and plug-ins that I use to make my digital life easier. I use a variety of tools to catch up with digital conversations, save things for later and to make sure I don't miss blogposts.  I also use them to manage my own digital footprint so I can update blogs and twitter when I am away from my desk and laptop. There are lots of options out there so I want to collect a round up of what people use and for what. I'm particularly interested in hearing from researchers. 98% of the tools I use are free and I am reluctant to pay for something new without a really good review first. New tools are launched on a what seems like daily basis and older apps and tools get changed, removed and updated frequently. Here's a run down of what I use (and for what). I would be really interested to hear from others about what they use and how it makes your life easier! - Twitter - I use twitter.com from my desktop and laptop and

Read my thesis and let's chat about sharing research

Follow my blog with Bloglovin So my thesis has been published online on the University of Aberdeen Library page. You can read it by clicking here .  It has the very snappy title 'GPR30 and ERĪ±36 and their potential role in breast and endometrial cancers' This is my lay abstract: Oestrogen is a hormone that is mostly associated with the development of sexual organs and the female monthly menstrual cycle. However, it is also known to play a role in breast cancer. The presence of oestrogen can make some breast cancers grow and in the 1970s ‘anti-oestrogens’, like tamoxifen, were developed which have successfully prevented the growth of some breast cancers by blocking the action of oestrogen. Oestrogen causes this growth by binding to specific ‘receptors’ in the body. The anti-oestrogens work by blocking the oestrogen binding to the receptor. Some breast cancers do not have the receptors and therefore can’t be treated with anti-oestrogens. These types of cancers tend to be

Social Media and the PhD

These are the slides I used for the session on social media and the PhD at the  PhD Journey Conference  in Aberdeen.     If you are interested in learning more about social media you might want to look at my: online tools for conferences how to use twitter

Online Tools for Academics at Conferences

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I am presenting a session at the #PhDjourney conference about social media and the PhD on Wednesday. I will post my slides and information after the talk, but as I was preparing I thought I would put together a list of useful online tools for keeping up with what is going on (and remembering what has happened) at conferences. Please add any suggestions and thoughts. Facebook - conferences usually have a facebook page, which can be useful before the conference to connect with people and learn more about what will be happening at the conference (and useful for keeping up to date, when full programmes are announced). Find the page by searching facebook for the conference, or looking for a facebook link on the conference website. Facebook is of limited use during the conference as you will only be able to see official updates from the organisers and/or posts from people you know at the conference. A facebook can be a good way of sharing blogs and other posts after the conference.