Showing posts with the label should scientist be on social media

Can Research Groups communicate as a collective rather than as individuals?

Image courtesy of  jscreationzs  at I'm speaking to more and more research groups about how they can get online and share their work via social media. I used some of the thoughts and diagrams from 'An introduction to social media for Scientists' published in PLOS Biology 2013 to illustrate some of the thoughts, barriers and journeys to engaging online in a short talk I gave.. I'm looking to speak to more people and read more case studies about how collective research groups have shared their science openly online - rather than the science being communicated by single individuals -  which I see to be more commonplace. Research rarely exists in isolation so I see more groups moving to this collated model. Communicating as a group is, in theory, easier than as a single entity as there is potentially more to discuss and potentially less onus on one individual to provide all the narrative. That said, it is more difficult for people to com